今天,在电视剧或者电影中植入广告是非常流行的,但观众并不愿意在欣赏影视的时候看到广告,即使他们批评制作人和导演无处不在地植入广告,但是广告仍然挑战公众的视野。
The ads have been the main source of income, so it is no wonder that more and more ads have been showed in the TV programs. Directors and producers need funds to support their programs, such as paying the actors. With more funds, they can manage the program well and present better works to the audience.
广告已经成为主要的收入来源,所以难怪越来越多的广告出现在电视节目中。导演和制片人需要资金来支持他们的项目,如支付演员薪资。有了更多的资金,他们就可以把项目做好,将更好的作品呈现给观众。
Though the audience criticize the ads showed in the TV stations, they are more acceptable to see ads in online TV shows. On the one hand, they get free source and know the price of it. On the other hand, the ads are made in a funny way, which can attract the audience’s attention.
虽然观众批评电视台的广告植入,但是他们比较能接受在网剧中看到广告。一方面,他们得到了免费的资源,了解到产品价格。另一方面,剧中的广告都以有趣的方式呈现,可以吸引观众的注意力。
Some actions have been taken to limit the implanting of ads in the TV, which helps the audience appreciate the shows without being interrupted.
目前已经有了一些措施去限制电视广告的植入,这有助于观众在欣赏节目时不被打断。
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